In today’s information over load, Social media has changed the way website work. Social media is the ideal tool of marketing in broad range of industries. Social media revolution has not stopped in business, They progressed to be the voice of mass.
Today, a huge shift is occurring in how people seek, access, and interact with information. As the web moves
from the more traditional passive experience to one that is more active and relationship-based, Every businesses need to change how they promote their products and services. With the rapid decline in traditional media, social media is quickly becoming the marketing medium of choice to reach customers, as they become more immersed and engaged online. Worldwide, nearly 600 million people visited an online social network in June 2008, according to industry tracker comScore2. The leading social networking sites—Bebo, Facebook, Friendster, hi5, MySpace and orkut—added 88 million new visitors in the first half of the year. And people keep coming back: 96% of online tweens and teens log onto a social network at least weekly.
Social media is about being social—giving the customer something to talk about.
People love to share
their experiences—particularly when it comes to products and services that have become so pervasive
in their personal and professional lives. Giving them an opportunity to do so empowers them. It also creates a positive interaction for the company if you take note of what they say and address it—in your marketing or your product development. You can extend the reach of your social media marketing campaign by getting involved in blogs, forums, and niche communities. But it all starts with creating content and getting the conversation going. Social media enables pull marketing—where the customer “pulls” the message in—for example, by searching for a product or service on the Internet.
That is what makes the content so critical to the success of any Social media campaign. BizBlog is well placed to be your social partner and bring success to your business. Best example to illustrate the power of social media is recent incident of pro-georgian attack on social media site. The attacks were an attempt to silence his criticism of Russia’s conduct in the war over the breakaway region of South Ossetia, which began a year ago Friday.
Original article from BizBlog.in blog column, Power of Social Media |
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